A quality, trusted, and valuable credential is widely recognized and respected by employers, professional organizations, and other relevant stakeholders. Recognition and reputation are built over time through consistent delivery of high-quality education, training, and assessment. Employers often value credentials from reputable institutions and/or certification bodies that have a proven track record of producing competent professionals. A credential's reputation is often influenced by (1) faculty expertise, (2) research output, (3) alumni success, and (4) industry partnerships.