Formed in 1947, the Educational Testing Service (ETS) is a private educational testing and measurement organization headquartered in Princeton, New Jersey. It builds assessments based on research and a focus on quality. ETS annually develops, administers, and scores tens of millions of tests in more than 180 countries. ETS also maintains ETS AI Labs.
ETS's reach expanded significantly in July 2026 when it completed its acquisition of ACT, one of the most widely recognized names in college and career readiness. The combined organization now reaches approximately 85 million people annually across assessment, credentialing, workforce readiness, and professional development.
ETS research and development efforts are focused on research to promote fairness and equity in learning, in four main areas:
ETS research and development serve a range of assessment needs, including:
ETS previously held a long-standing contract to develop and administer the SAT on behalf of the College Board, one of the most significant partnerships in American educational testing. That relationship ended when the College Board brought SAT development in-house. ETS's acquisition of ACT marks its re-entry into the college admissions testing market through a different vehicle, at a time when fewer than 10% of bachelor's degree-granting institutions required ACT or SAT scores during the 2026 admissions cycle.
Click on a star to rate it!